Automotive Industry
Services Provided
Account Management, Digital
BUSINESS NEEDS
Our automotive client, as part of its corporate identity regulations for all new model launches and retail campaigns, needs to make sure that all point of sale communication material and marketing collateral is ordered, distributed and available at the same time.
Brand Services has supported the head office and national dealer network on an exclusive basis since 2012. Brand Services provides storage, inventory management, event logistics, POS Marketing and distribution.
BRAND SERVICES SOLUTION AND SERVICES
Brand Services procure and manage exterior and internal POS and window signage for all dealerships across Australia, including car decals.
The dealers order their requirements through the Brand Services web portal. All the marketing collateral relating to the brand is then procured, stored and distributed by Brand Services. It includes sales literature (brochures & flyers), flags, promotional clothing, vehicle plates, specification stands, flags, registration plates, display stands, national window media, price hangers, and posters. The collateral represents approximately 400 pallets of POS materials and other items.
Brand Services also manage the distribution and collections of all event associated materials for Golf events, Charity events and special automotive events as required, across Australia.
